Grand Theft Auto: All Coked Up

Check out this Brilliant commercial. (Via Daring Fireball Via Greg Storey.)

Why can’t you boys play nice games like this? Ones in which you give your fellow man a Coke, thwart a purse snatcher, brighten others days, without any hope of reward? If only all aspects of our culture were built with soft edges and life were more like a musical, surely all our problems would be solved.

Brilliant commercial, Coke marketing team. Brilliant.

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